A SMART Designation

NOAA Fisheries Service and its partners welcome a new Tampa Bay tour operator into Dolphin SMART - a unique wild dolphin conservation program. The Wild Dolphin Cruise at The Florida Aquarium earned Dolphin SMART recognition after successfully demonstrating responsible viewing and advertising of dolphins in the wild and educating patrons on the importance of dolphin conservation.


"We are so pleased to have Florida Aquarium as a part of Dolphin SMART," said Jessica Powell, NOAA's Dolphin SMART Regional Coordinator. "The Florida Aquarium's participation will help us spread important dolphin conservation messages to thousands of visitors annually."


The Florida Aquarium is also the first business to simultaneously become both Dolphin SMART and a Proud Supporter. As a Proud Supporter, the Florida Aquarium supports Dolphin SMART by raising public awareness of the program and educating the public on the importance of responsibly viewing wild dolphins.


"As a regional leader promoting stewardship of our natural resources, The Florida Aquarium is thrilled to become a part of the Dolphin SMART program," said Lauren DeLuca, a captain of the Wild Dolphin Cruise's Bay Spirit II, "Conservation is an integral part of our mission and it is an honor to be recognized for our proper wild dolphin viewing practices."


The Dolphin SMART program was developed by NOAA's Fisheries Service and Office of National Marine Sanctuaries, Whale and Dolphin Conservation Society, and Dolphin Ecology Project. The SMART acronym is a reminder of the basic principles of dolphin viewing etiquette:


  • Stay at least 50 yards from dolphins,
  • Move away slowly if the dolphins show signs of disturbance,
  • Always put your vessel engine in neutral when dolphins are near,
  • Refrain from feeding, touching or swimming with wild dolphins,
  • Teach others to be Dolphin SMART.